First, it’s helpful to provide the definition of a strategic plan. A strategic plan is a guiding, visionary document highlighting the specific goals and actions that differentiate an organization and ...

Nikki Little is the senior VP at Franco and an integrated communications professional with more than 17 years of experience. My first inclination when starting this article was to write that as we ...

For years, your company has made good choices and positively impacted the communities and employees it serves. You have a stellar reputation — perhaps even a Pillar Award on display — and your ...

Emergencies and traumatic events happen without warning, and it’s important to be prepared should anything happen that affects your business. Crafting a crisis communications strategy is important for ...

CISOs should take the lead to develop a post-cyberattack communications plan that accurately informs stakeholders and instills confidence in their organizations' response. Responses to recent cyber ...

The question is no longer whether, but when your organization will suffer a consequential cyber incident. A crisis communications plan is mandatory to protect your business. Incident response isn’t ...

Consistent and thoughtful communication is crucial to keep donors engaged, make them feel valued, and lay the groundwork for strong year-end giving. But it can be hard to know how — or find time — to ...

Opinions expressed by Entrepreneur contributors are their own. A successful organization understands its strengths and weaknesses, sets clear goals and objectives and achieves them through action. A ...

The sudden onset of a crisis can pose an existential threat to your non-profit organization, especially since your reputation is your most ...