Having dealt with GDPR for years, advertisers are accustomed to the strict privacy and data-sharing regulations that it entails. This need gave rise to what is referred to as “data clean rooms” that ...

The data cloud provider is buying Samooha, a developer of software that simplifies the process of building and operating a clean room system for sharing data under governed conditions. Data cloud ...

Habu, a global provider of data clean room software, is partnering with Microsoft Azure to integrate its Data Clean Room applications with Azure confidential computing. The move will enable businesses ...