In the dynamic realm of software development, the effective implementation of a product operating model is crucial for companies striving to innovate and consistently deliver value to their customers.

The subscription software business is changing fast, and SaaS businesses that don’t keep pace could go the way of the dinosaurs. To survive and thrive in this new world, companies need a new approach.

Should SaaS companies contact as many of their users as they can in hopes of converting them from free to paid? Best-in-class companies don’t, a new survey-based report found. According to OpenView’s ...